Publications
The GfK Verein supports the transfer of knowledge and informs about the latest developments and trends in the area of market research. with its publications GfK Compact and the Marketing journal GfK Marketing Intelligence Review (GfK MIR).
If you would like to become a member of the GfK Verein, click here to register
The GfK Academy offers international training for managers in marketing and market research. More
GfK Marketing Intelligence Review is a our journal pitched internationally at all parties interested in fresh insights and new methods from marketing research.
It presents a targeted selection of newsworthy articles of the best scientific experts in marketing. More
GfK is one of the world’s largest research companies, with more than 12,000 experts working to discover new insights into the way people live, think and shop, in over 100 markets, every day. GfK is constantly innovating and using the latest technologies and the smartest methodologies to give its clients the clearest understanding of the most important people in the world: their customers. In 2012, GfK’s sales amounted to EUR 1.51 billion.
To find out more, visit www.gfk.com