Services

For an annual fee of € 500, member companies of the GfK Verein currently receive the following services:

The annual GfK basic statistics (this is available in volume form, or as CD-Rom). It includes the purchasing capacity codes specially calculated by the GfK-Nuernberg for all cities and rural districts in the Federal Republic of Germany. In addition, data on the construction of residential buildings, population, automobile holdings, industry, retail turnover, etc. are included. The price for non-members is € 1,000 before tax.

Twice a year the English-language periodical GfK-Marketing Intelligence Review (GfK MIR) which is designed as an authoritative periodical for marketing practitioners and further education institutes.

Free participation at the GfK annual conference (max. of 2 participants per membership; participation fee for non-members is € 200 before tax)

The GfK Verein publishes key studies and analyses on current topics of market research in their membership newsletters. These are distributed twice and sometimes thrice a year. They convey solid scientific insights gained in the GfK fields of research and are published exclusively for members (for non-members € 950 before tax)